Real estate market adjustment test elevator manufacturers

With the rapid development of the real estate market in the past ten years, the demand of the elevator is also growing, but with the real estate market adjustment, the elevator industry will face a test.

Lift the world's largest manufacturer of OTIS elevator company president Dai Peijie said recently, since the China market sales last year reached 600 thousand Taiwan peak, 2016 China market sales fell to 500 thousand units.

It is understood that the current domestic installation of 3 million 600 thousand elevators, the past five years, China's elevator production and sales are in the 15% - 20% of the rate of growth, has become the world's lift to retain the amount of annual output and annual growth of the first big country.

Dai Peijie said the main reason for the decline in sales is the oversupply of apartments, as well as the speed of large urban population inflows slowed.

In the past few decades, Chinese skyscrapers have been race "in more than one mountain high mountain", has a great demand for elevator market.

Taking Shanghai as an example, when the Shanghai Jinmao Tower is completed in 1999, was the tallest building Chinese; in 2009 this title by Shanghai global financial center building away; later, the title was the Shanghai Center Tower in the bag.

"It's like building a New York in twenty or thirty years," Dai Peijie said, and in his view, the elevator market experienced growth or difficult to reproduce.

As the market demand is difficult to pick up short-term, Dai Peijie said, we will have to adjust the output according to the market. Market will be integrated, some small manufacturers will disappear."

Kang power elevator Limited by Share Ltd Market Operations general manager Zhu Ruihua also believes that the next 2~3 years, at least 8% of the small and medium enterprises, small and medium enterprises to follow the path of homogenization will die, the future to segment the market, take the characteristics of the road.

Shanghai SYC Elevator Co., President of Wujin pointed out that this year due to the overall economic environment is not ideal, the market competition is more intense, project execution cycle is longer, so the elevator companies want to maintain rapid growth in the past is very difficult, it is time to calm down to hard skills.

But also insiders said that, despite the feeling of the domestic real estate market pressure, but not too pessimistic. With the development of urbanization in China, the demand for all kinds of buildings in the emerging cities of the mainland will continue to increase. In view of this market demand, the future enterprise can aim at the rapid development of emerging cities, to provide customers with a wider range of high quality elevator products and services.