Elevator industry: International Comparison of import substitution + service + export + transformation
Global elevator market size of about 500 billion yuan, 8 major international giants monopoly. Before the 3 major international elevator giant income scale is over 50 billion yuan, the market value of more than 100 billion yuan, ROE over 30%.
The international lift giant has maintained a steady growth of 8-9% composite growth rate of up to 20-30 years. In the country and most of the national real estate growth slow, Tongli nearly 30 years average annual revenue growth of 7.8%, Schindler 1987-2009 income average annual growth of 9.3%, PE still maintained at 20-25 times.
China elevator industry: benefit from the new urbanization, along the way, leading performance growth rate of about 20%.
China has become the world's largest elevator production and consumption market. In 2014 the scale of China's elevator industry reached 264 billion 100 million yuan, an increase of 27 billion 400 million; total profit of 16% yuan, an increase of 19%. Chinese elevator market foreign brands accounted for 70% share. National brand elevator, the largest leading lift of the elevator in 2014, 3 billion yuan less than the income of the elevator, the output of Taiwan, in the 700 thousand units in the output accounted for less than 3%. Big industry small company, the national brand elevator leading import (foreign brands), the city of the space to improve the rate.
The market is generally overvalued real estate growth decline in the negative impact of the elevator industry, and underestimate the growth of the national brand elevator leading enterprises. The elevator configuration density increases and update demand, export, repair and maintenance services to drive growth over the next 3 years, the domestic elevator sales will maintain 5-10% growth, consider improving the price increase and structure, income growth may still be close to 10%, the national leader sales growth of nearly 20%.
Maintenance services accounted for 50% of global elevator industry income scale, China future development potential.
Maintenance services accounted for the global market size of about half of the elevator, Otis maintenance business more than the total revenue of 50%. From products to services, from the incremental to the stock, China elevator maintenance service market potential.
India, Southeast Asia, the rise of the market demand for the elevator, "along the way" to help open up the market.
International giants exports accounted for more than 80%. South East Asia, South Asia, a large population density, low urbanization rate, rapid economic growth, there is a huge demand for elevator. Chinese enterprises export potential.
Transformation and upgrading is expected to form a new growth point, to bring performance, valuation double upgrade.
Elevator leading cash is very adequate, part of the transformation of the robot / smart equipment / industrial 4, etc..